A case study on consumer preference towards Malaysian orchids in the United States - Noor Auni Hamir; Yau, Peng Yam; Institut Penyelidikan dan Kemajuan Pertanian Malaysia (Serdang, Selangor : Institut Penyelidikan dan Kemajuan Pertanian Malaysia (MARDI), 1995)
Includes bibliographical references (pages 10)
Keywords: Orchids -- Malaysia; Orchids -- Marketing -- United States