David, Fred R.

Pengurusan strategik : konsep dan kes / Fred R. David ; penterjemah/adaptasi : Mohd Hizam Hanafiah - Petaling Jaya : Pearson, Prentice Hall, 2003 - xxxiii, 464 p. : ill. ; 26 cm.

983263900X RM52.00


Strategic planning--Case studies
Strategic planning