Laudon, Kenneth C.,  1944- <br/><br/>
E-commerce :  business, technology, society / 
Kenneth C. Laudon, Carol Guercio Traver 
 - 2nd ed. 
 - Boston :  Pearson/Addison Wesley,  2004 
 - 1 v. (various pagings) :  col. ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>032120056X (hbk.)  RM355.52 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce<br/>Internet marketing<br/>Information technology