Thompson, Arthur A.,  1940- <br/><br/>
Strategy :  winning in the marketplace : core concepts, analytical tools, cases / 
Arthur A. Thompson, Jr., John E. Gamble, A.J. Strickland III. 
 - Boston, Mass. :  McGraw-Hill,  2004 
 - 1 v. (various pagings) :  col. ill. ;  26 cm. 
<br/><br/> Includes indexes 
<br/><br/><label>ISBN: </label>0072847700 (alk. paper)  RM50.00 007121514X (international : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning<br/>Industrial management<br/>Conglomerate corporations--Management<br/>Strategic planning--Case studies