Foss, Bryan <br/><br/>
CRM in financial services :  a practical guide to making customer relationship management work / 
Bryan Foss & Merlin Stone 
 - London :  Kogan Page,  2002 
 - xviii, 700 p. :  ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0749436964  RM493.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial services industry--Customer services