David, Fred R. <br/><br/>
Strategic management :  concepts / 
Fred R. David. 
 - 9th ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  2003. 
 - xxx, 336 p. :  col. ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0130497940 (pbk.)  RM309.54 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Strategic planning--Case studies.