Marketing management :  an Asian perspective / 
Philip Kotler ... [et al.] 
 - 3rd ed. 
 - Singapore :  Pearson/Prentice Hall,  2003 
 - xxvi, 771 p. :  col. ill. ;  26 cm. 
<br/><br/>Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>0131066250 (hard)  RM252.86 0131001353 (pbk.)  RM172.46  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Asia<br/>Marketing--Management