Scollon, Ron, 1939-

Discourses in place : language in the material world / Ron Scollon and Suzie Wong Scollon - London : Routledge, 2003 - xiii, 242 p. : ill. ; 23 cm.

References : p. 222-228

0415290481 RM435.00


Semiotics
Visual communication
Indexicals (Semantics)