TY  - BOOK
AU  - Harris,Lisa
AU  - Dennis,Charles
TI  - Marketing the e-business
SN  - 0415256003 (hbk.)
PY  - 2002///
CY  - London
PB  - Routledge
KW  - Electronic commerce
KW  - Internet marketing
N1  - References : p. 336-344
ER  -