Stotlar, David Kent,  1952- <br/><br/>
Developing successful sport marketing plans / 
David K. Stotlar. 
 - Morgantown, WV :  Fitness Information Technology,  2001. 
 - xi, 132 p. :  ill. ;  28 cm. 
 - Sport management library. .
<br/><br/>Includes bibliographical references (p. [129]-132) and index. 
<br/><br/><label>ISBN: </label>1885693249  RM96.48 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports--Marketing.