Solomon, Michael R. <br/><br/>
Marketing :  real people, real choices / 
Michael R. Solomon, Elnora W. Stuart 
 - 3rd ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  2003 
 - xxxiii, 616 p. :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references (p. 577-590) and index 
<br/><br/><label>ISBN: </label>0130351342  RM348.41 
<br/><br/><label>LCCN: </label>2002-021822 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Vocational guidance