TY - BOOK AU - Jain,Subhash C. AU - Jain,Subhash C. TI - International marketing SN - 0324100868 PY - 2001/// CY - Mason, Ohio PB - South-Western KW - Export marketing KW - Management KW - Case studies N1 - Rev. ed. of: International marketing management. 5th ed.1996; Includes bibliographical references and indexes ER -