Keegan, Warren J.

Global marketing / Warren J. Keegan, Mark C. Green - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, 2003 - xix, 666 p. : ill. (some col.), col. maps ; 26 cm.

Includes bibliographical references and indexes



0130669989 (pbk.) RM321.60

2002-190339


Export marketing