Brassington, Frances <br/><br/>
Principles of marketing / 
Frances Brassington, Stephen Pettitt 
 - 3rd ed. 
 - Harlow, England :  Financial Times,  2003 
 - xxiv. 1136 p. :  ill. ;  27 cm. 
<br/><br/><label>ISBN: </label>0273657917  RM217.04 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing