TY  - BOOK
AU  - Mathur,Shiv S.
AU  - Kenyon,Alfred
AU  - Mathur,Shiv S.
TI  - Creating value: successful business strategies 
SN  - 0750653639
PY  - 2001///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Business planning
KW  - Strategic planning
N1  - First published as Creating value : shaping tomorrow's business; References : p. 365-372
ER  -