Mathur, Shiv S.

Creating value : successful business strategies / Shiv S. Mathur and Alfred Kenyon - 2nd ed. - Oxford : Butterworth-Heinemann, 2001 - x, 383 p. : ill. ; 23 cm.

First published as Creating value : shaping tomorrow's business

References : p. 365-372

0750653639 RM121.60


Business planning
Strategic planning