Solomon, Michael R. <br/><br/>
Consumer behavior :  buying, having, and being / 
Michael R. Solomon 
 - 5th ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  2002 
 - xvii, 549 p. :  col. ill. ;  26 cm. 
 - The Prentice Hall international series in marketing .
<br/><br/>Includes bibliographical references and indexes 
<br/><br/>
<br/><br/><label>ISBN: </label>013091360X  RM423.43 
<br/><br/><label>LCCN: </label>00-050166 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior