Laudon, Kenneth C., 1944-

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver - Boston : Addison Wesley, 2002 - xxxv, 762 p. : col. ill. ; 24 cm.

Includes bibliographical references (p. 725-737) and index

0201748150 RM333.66

2001-045881


Electronic commerce
Internet marketing
Information technology