TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: concepts & cases 
SN  - 0130807850
PY  - 1999///
CY  - Upper Saddle River, N. J.
PB  - Prentice Hall
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -