Business strategy :  selected readings / 
edited by H. Igor Ansoff 
 - Harmondsworth :  Penguin ,  1969 
 - 388 p. :  ill. ;  18 cm. 
 - Penguin modern management readings  X72 .
<br/><br/> Includes indexes 
<br/><br/>p. 379 
<br/><br/><label>LCCN: </label>78-434014 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management<br/>Industrial management--Case studies