TY  - BOOK
AU  - McCarthy,Daniel J.
AU  - Minichiello,Robert J.
AU  - Curran,Joseph R.
TI  - Business policy and strategy: concepts and readings 
SN  - 0256028389
PY  - 1983///
CY  - Homewood, Ill.
PB  - Richard D. Irwin
KW  - Corporate planning
KW  - Addresses, essays, lectures
KW  - Management
KW  - Organization
N1  - Includes bibliographical references
ER  -