Chaston, Ian <br/><br/>
Entrepreneurial marketing :  competing by challenging convention / 
Ian Chaston 
 - West Lafayette, Indiana :  Ichor Business Books,  2000 
 - vii, 255 p. :  ill. ;  24 cm. 
<br/><br/><label>ISBN: </label>1557532168  RM112.36 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Entrepreneurship