Birnbaum, Robert <br/><br/>
Management fads in higher education :  where they come from, what they do, why they fail / 
Robert Birnbaum 
 - San Francisco :  Jossey-Bass Inc,  2000 
 - 287 p. ;  23 cm. 
<br/><br/><label>ISBN: </label>0787944564  RM104.22 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Education, Higher--United States--Management<br/>Fads<br/>Organizational effectiveness