TY  - BOOK
AU  - Chaston,Ian
TI  - New marketing strategies: evolving flexible processes to fit market circumstances 
SN  - 8170368847
PY  - 2000///
CY  - New Delhi
PB  - Response Books
KW  - Marketing
KW  - Management
N1  - First published in 1999 by Sage Publications; Includes bibliographical references and index
ER  -