Baran, Stanley J. <br/><br/>
Mass communication theory :  foundations, ferment and future / 
Stanley J. Baran, Dennis K. Davis 
 - 2nd ed. 
 - Belmont, California :  Wadsworth,  2000 
 - xvi, 400 p. :  24 cm. 
<br/><br/>Includes bibliographical references (p. [367] -  395) and index 
<br/><br/><label>ISBN: </label>0534560881  RM220.90 
<br/><br/><label>LCCN: </label>99-034363 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Philosophy