Johansson, Johny K. <br/><br/>
Global marketing :  foreign entry, local marketing, & global management / 
Johny K. Johansson. 
 - 2nd ed. 
 - Boston :  Irwin / McGraw - Hill,  2000. 
 - 604 p. ;  27 cm. 
<br/><br/>Includes bibliographical reverences and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>0073658634  RM371.40  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>Export marketing--Management.