Prahalad, C. K. The multinational mission : balancing local demands and global vision , / C. K. Prahalad, Yves L. Doz - New York : the Free Press , 1987 - ix, 290 p. : ill. , 24 cm. ISBN: 0029250501 LCCN: 87-011970 Subjects--Topical Terms: Internationa business enterprises--Management