TY  - BOOK
AU  - Jackson,Barbara B
TI  - Winning and keeping industrial customers: the dynamics of customer relationships
SN  - 0669111465
PY  - 1985///
CY  - Lexington, MA.
PB  - Laxington Books
KW  - Industrial marketing
KW  - Customer relations
N1  - p. 185-191
ER  -