Ghazali Jaffar <br/><br/>
The use of computers in marketing ( microform) 
Ghazali Jaffar 
 - Bangi  Universiti Kebangsaan Malaysia  1988 
 - 2 microfisches ; 11 x 15 cm. 
<br/><br/> Also available in print form 
<br/><br/>Thesis (Master of Commerce) - University of Strathclyde, Glasgow, U.K., 1988. 
<br/><br/>p. 132-141. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Data processing<br/>Sales CTRL (Computer system)