Reilly, Robert T., <br/><br/>
Travel and tourism marketing techniques / 
Robert T. Reilly. 
 - 2nd edition. 
 - New York :  Delmar Publishers Inc.,  1988. 
 - 327 pages :  illustrations ;  24 cm. 
<br/><br/><label>ISBN: </label>0827333005 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourist trade--Marketing.