McQuail, Denis <br/><br/>
Towards a sociology of mass communications / 
Denis McQuail. 
 - London :  Collier Macmillan,  1969. 
 - 122 p. ;  23 cm. 
 - Themes and issues in modern sociology. .
<br/><br/>Bibliography: p.97-121 
<br/><br/><label>ISBN: </label>0029748003 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Social aspects