TY  - BOOK
AU  - Kotler,Philip
AU  - Andreasen,Alan R.
AU  - Kotler,PhilipMarketing for nonprofit organizations
TI  - Strategic marketing for nonprofit organizations
SN  - 0132325470
PY  - 1996///
CY  - Upper Saddle River, N. J.
PB  - Prentice-Hall
KW  - Nonprofit organizations
KW  - Marketing
N1  - Rev ed. of : Marketing fsr nonprofit organizations / Philip Kotler
ER  -