Pilditch, James  <br/><br/>
The silent salesman:  how to develop packaging that sells / 
James Pilditch. 
 - London:  Business Books,  1973. 
 - xiii,191p :  ill, facsims, forms;   24cm 
<br/><br/>Bibl. : p. 185-186. - Index 
<br/><br/><label>ISBN: </label>0220662088 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion<br/>Sales promotion<br/>Packaging