Still, Richard R. 1921- Sales management : decisions, strategies, and cases / Richard R. Still, Edward W. Cundiff, Norman A. P. Govoni. - 4th ed. - Englewood Cliffs, N. J. : Prentice-Hall, 1981. - 699 p. : ill. ; 24 cm. Includes index ISBN: 0137880596 Subjects--Topical Terms: Sales management