TY  - BOOK
AU  - Schwartz,Tony
TI  - The responsive chord
SN  - 0385088957
PY  - 1974///
CY  - N.Y
PB  - Anchor Books : Garden City
KW  - Communication
KW  - Social aspects
KW  - Advertising
KW  - Psychological aspects
N1  - Includes index
ER  -