Rogers, Len <br/><br/>
The Barclays guide to marketing for the small business / 
Len Rogers 
 - Oxford :  Blackwell,  1990 
 - xv, 223 p. :  ill. ;  22 cm. 
 - Barclays small business series .
<br/><br/>Includes bibliographical references (p. 218-219) 
<br/><br/><label>ISBN: </label>0631172475 
<br/><br/><label>LCCN: </label>89-018215 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Small business--Management