Green, Paul E

Research for marketing decisions / by Paul E. Green and Donald S. Tull - 2d ed. - Englewood Cliffs, N.J. Prentice-Hall 1970 - xii, 644 p. illus. 24 cm. - Prentice-Hall international series in management. .

Includes bibliographical references.

0137741820

71-093900


Marketing research