Fiske, John <br/><br/>
Reading television 
John Fiske and John Hartley 
 - London  Methuen  1978 
 - 223 p. ; 20 cm. 
 - New accents (Methuen) .
<br/><br/> Includes indexes 
<br/><br/>p. 203-217 
<br/><br/><label>ISBN: </label>0416855601 
<br/><br/><label>LCCN: </label>79-303812 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television criticism<br/>Television broadcasting--Social aspects<br/>Books and reading