TY  - BOOK
AU  - Wilcox,Dennis L.
AU  - Ault,Phillip H.
AU  - Agee,Warren K.
TI  - Public relations: strategies and tactics 
SN  - 0065001001
PY  - 1992///
CY  - New York
PB  - HarperCollins Publishers
KW  - Public relations
KW  - United States
N1  - p. 669-690
ER  -