Kurtz, David L. <br/><br/>
Professional selling / 
David L. Kurtz, H. Robert Dodge. 
 - 5th ed. 
 - Plano, Texas :  Business Publications Inc.,  1988. 
 - 399 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Bibliography: p.381-383. 
<br/><br/><label>ISBN: </label>0256058148 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.