Linton, Ian. <br/><br/>
A practical guide to integrated marketing communications / 
Ian Linton and Kevin Morley. 
 - Oxford :  Butterworth-Heinemann,  1995. 
 - 135 p. ;  24 cm. 
 - The marketing series. Practitioner. .
<br/><br/><label>ISBN: </label>0750619384  RM61.35 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing.<br/>Advertising media planning.