TY  - BOOK
AU  - Foster,Douglas W
TI  - Planning for products and markets
SN  - 0582445906
PY  - 1972///
CY  - London
PB  - Longman
KW  - Marketing
KW  - New products
KW  - Physical distribution of goods
KW  - Management
N1  - Bibliography: p. 338-340
ER  -