TY  - BOOK
AU  - Bettinghaus,Erwin P.(Erwin Paul),1930-
TI  - Persuasive communication
SN  - 0030553520
PY  - 1994///
CY  - Orlando, Fla.
PB  - Harcourt Brace College Pub.
KW  - Persuasion (Psychology)
ER  -