TY  - BOOK
AU  - Little,Blair
AU  - 
TI  - New products, new markets
PY  - 1973///
CY  - School of Business Administration, University of Western Ontario : London Ont
PB  - Research and Publications Division
KW  - New products
KW  - Congresses
KW  - Marketing
N1  - Conference held Sept. 11-12, 1972; sponsored by the School of Business Administration, University of Western Ontario
ER  -