TY  - BOOK
AU  - Cushman,Donald P.
AU  - McPhee,Robert D.
TI  - Message-attitude-behavior relationship: theory, methodology, and application 
SN  - 012199760X
PY  - 1980///
CY  - New York
PB  - Academic Press
KW  - Interpersonal communication
KW  - Attitude (Psychology)
N1  - Includes bibliographies and index
ER  -