Wills, Gordon <br/><br/>
Marketing through research 

 - 1st ed. 
 - New York  Pergamon Press  1967 
 - xv, 151 p. illus. 20 cm. 
<br/><br/>Bibliography: p. 147-148. 
<br/><br/><label>ISBN: </label>0080126200 
<br/><br/><label>LCCN: </label>67-028666 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research