Hunt, Shelby D Marketing theory conceptual foundations of research in marketing by Shelby D. Hunt. - Columbus, Ohio Grid 1976. - 152 p. : diagrs. ; 24 cm. - Grid series in marketing . Includes indexes Bibliography: p. 139 -146 ISBN: 0882440977 10.95 LCCN: 75-26013 Subjects--Topical Terms: MarketingMarketing research