Marketing management :  an Asian perspective / 
Philip Kotler ... [et al.]. 
 - Singapore :  Prentice Hall,  1996. 
 - 1055 p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>0132548976  Hadiah 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.