Boone, Louis E.

Marketing channels / Louis E. Boone, James C. Johnson. - 2nd ed. - Tulsa, Okla : PPC Books, 1977. - xiv, 578 p. ; 24 cm. - The PPC marketing series .

Includes indexes.

Bibliography : p. 551-568.

0878140263


Marketing channels--Addresses, essays, lectures.