Adler, Roy D. Marketing and society : cases and commentaries / Roy D. Adler, Larry M. Robinson, Jan E. Carlson. - Englewood Cliffs, N. J. : Prentice-Hall, 1981. - 502 p. ; 22 cm. Includes index. Bibliography : p. 477-494. ISBN: 0135570743 pbk. Subjects--Topical Terms: Marketing--Social aspects--United States--Case studies.